Improve consumer loyalty in homewares retail with exclusive products and offers

Exclusive brabantia products

Improve consumer loyalty with exclusive products and offers

With the internet encouraging shoppers to compare offers, knowing exactly what your consumers want has never been more important.

Due to the popularity of search engines and competition from European and global players, pricing levels have never been more transparent. Recent research* reveals that 75% of consumers research products both online and in-store before purchasing. This has resulted in the emergence of savvier and more commercially aware shoppers. Knowing your consumers, establishing loyalty, getting the price right and differentiating your business – whether from other physical stores or online – has therefore never been more important.

How Brabantia can help you:

Our dedicated Specialist Sales Team has an in-depth knowledge of our extensive range and will work closely with you to identify which products would be best suited to your consumers. And should you have a request for a Tailored Product – perhaps a new colour or finish – our team is always open to discussions about how we can create this exclusively for you.

Consumer loyalty is built on trust and your reputation hangs on the products that you recommend and sell to them. As a leading brand with high consumer awareness, Brabantia has a 30 year track record as a trusted partner to retailers of all sizes – from independent stores to major chains.

Though getting your offer exactly right is challenging we actively work with you to help achieve this. Thanks to Brabantia’s large Multi-Category Range we can discuss advantages of scale on large orders as well as the reduced administrative cost and time implications that come from dealing with a single trusted supplier.

If you would like to find out more about our Sales Team support or Rebates, please complete the sales enquiry form.

* Source: Deloitte: The Changing Face of Retail

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